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To celebrate National French Fry Day this Friday, July 12, Shake Shack has teamed up with sustainable home wellness brand Bearaby to bring its crinkle cut fries to a new dimension with the Crinkle Cut Cuddler, a special edition of Bearaby’s body pillow made of Melofoam.
The limited-edition Shake Shack pillow comes complete with a washable yellow French fry cover and takeout box-inspired packaging.
Only available in limited quantities, Shake Shack’s Crinkle Cut Cuddler is available now at Bearaby for $149.