Fun fact: Did you know ice cream has no scent? All the flavor in the world and just the right amount of indulgence, but literally no smell. To enhance the ice cream tasting experience, Oregon-based Salt & Straw has created their most innovative product yet – the first-ever ice cream perfume.
The best part, the perfume is also edible and was created intentionally to spritz on your ice cream. Who would have thought ice cream needs a little perfume, too? According to research, up to 80% of flavor is based on smell and with this edible perfume, Salt & Straw wanted to give consumers the most important sense of smell to create an enhaned ice cream eating experience.
Salt & Straw is rolling out three different scents and said the perfume took years to make. The ice cream perfume is actually wearable and doesn't change the ice cream's flavor.
The scents include:
- A Cloud of Cocoa: Notes of Ecuadorian Chocolate, Malted Milkshake, Japanese Whiskey.
- A Plume of Blooms: Notes of Jasmine, Honeysuckle, Wild Country Garden.
- A Swoon of Citrus: Notes of Key Lime Pie, Lychee, Italian Lemon Grove.
Looking to get your hands on this one-of-a-kind perfume? You can sign up for the waiting list here and beginning on National Ice Cream Day (July 17th), it will be available online (starting at $48) and at all Salt & Straw scoop shops as an ice cream topping.