Today the snack gods smile on all peanut butter lovers. That's because Reese's just announced a new flavor that gets rid of all the chocolate in the equation. What's left is a Reese's peanut butter cup that's literally nothing but peanut butter, as the creamy filling will now be encased in a peanut butter-flavored candy shell.
Reese's Ultimate Peanut Butter Lovers Cups will be rolled out in standard (1.4oz, SRP $1.09), king size (2.8oz, SRP $1.79) and miniatures (9.3oz, SRP $4.09) at retailers nationwide beginning in early April 2021 for a limited time.
How far is Reese's going to extend the borders of their peanut butter madness? Hopefully further and further, just to indulge devoted peanut butter cup lovers everywhere.